Search Engine Optimization, or SEO, is something people are becoming more and more familiar with, but the idea of local SEO is still a bit foreign to some. Local SEO is critical if you have a brick-and-mortar store, or offer local goods or services in any form. Local SEO is a bit different from typical SEO, because it can be on or off your own website. Let's look at 3 tips for utilizing local SEO to your business's advantage.
You've decided to start a business. You know what kind of business you want, and you know it's going to be online. Now, your question is: what's next? To start any online business, there are three first steps to take to get things up and running: Choose your domain nameChoosing a domain name is a critical part of any business, but especially an online business. You want to select something that tells people a little something about your business, but is easy to remember.
Blogging gives individuals the ability to express themselves — to let the whole world know who they are and what they are about. Blogging can serve a similar purpose for companies. With a blog, a company can do the following: Highlight particular products or services.Add a human element to their company website.Demonstrate expertise in their industry.Create useful links to the company website.Highlighting Products and ServicesOften companies offer many products and services, and individual products or services can potentially become lost.